Welcome to the third issue of Look Out. Previous issues have tracked the significant economic upheaval of the last couple of years across a wide variety of sectors. We hope this issue will continue to present a clear, independent, and authoritative source of cross-sector information and insight that will help our clients to make key decisions about their business and keep one step ahead as the world emerges from the downturn.
What kind of changes will we see in the post-crisis world? Certainly, commercial capital lending will be restricted, meaning
organisations will need to carefully select their investment opportunities. And Western enterprises will face much greater competition from the emerging economies in Asia, particularly India and China.
What will drive future growth? Technology will certainly play its part, with Information Management and Analytics becoming more and more widespread as organisations unlock the potential of engaging with multiple work communities in the hyper-connected marketplace. Indeed, the management of unstructured information to generate new and promising business opportunities will be key.
In this context, the third issue of Look Out has a special “Focus On” section devoted to Cloud Computing. Now that it has moved into the mainstream, the Cloud offers many potential opportunities and is a key enabler for surviving today and thriving tomorrow. However, Cloud adoption is a complex process that must be carefully planned. This issue will set out how to go about doing this.
Other highlights include our overview of the latest trends and opportunities in STEP (Socio-cultural, Technological, Economic, and Political). The second-half of the book provides more in-depth expert analysis of these areas, to provide a detailed reference guide on the key vertical market sectors and what we can expect to see from them in the months – and years – ahead.
You’ll find more information and have the opportunity to register for updates on our Look Out website, www.lookout.atosconsulting.com. We’d love to hear your comments so that we can make sure that the next issue of Look Out continues to provide a valuable overview into today’s often volatile business environment.
I hope you enjoy this issue and look forward to hearing your views.
Thierry Breton
Atos Origin, Chairman of the Management Board and CEO
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